Dubai UAE
Highlights:
- myco Secures PSL Streaming Rights: myco, a world blockchain-based video streaming platform, has obtained digital streaming rights for the HBL PSL Seasons 9 & 10, aiming to rework digital sports activities streaming.
- “Watch & Earn” Mannequin: Viewers can watch HBL PSL matches in HD free of charge on myco and earn from the promoting income generated, because of the platform’s progressive “Watch & Earn” mannequin, which rewards viewers based mostly on their watch time.
- Simple Earnings Withdrawal: By means of integration with Simpaisa, myco’s fee associate, customers can conveniently withdraw their earnings on to over 35 financial institution accounts and all main digital wallets in Pakistan, making the rewarding expertise seamless.
- World Impression and Native Presence: myco’s success, highlighted throughout the ICC World Cup 2023, has established it as a most well-liked platform for cricket streaming globally and in Pakistan. With partnerships throughout varied sports activities and a content material library exceeding 500,000 gadgets, myco serves a world viewers whereas sustaining a robust native dedication.
- Dedication to empowering viewers globally: myco is concentrated on leveraging its world success to counterpoint the native content material financial system, bringing premium sporting occasions and leisure to viewers.
In a groundbreaking transfer, myco, the worldwide blockchain-based video streaming platform, has secured the coveted digital streaming rights for HBL PSL Season 9 & 10. This milestone not solely reshapes the panorama of digital sports activities streaming however guarantees an unparalleled cricket viewing expertise for followers in Pakistan.
Empowering viewers
Cricket fanatics can now benefit from the thrilling HBL PSL matches in HD free of charge on myco. The platform’s distinctive “Watch & Earn” mannequin elevates the viewer expertise by permitting them not solely to benefit from the recreation but additionally empowers viewers to earn based mostly on their watch time. Engaged viewers turn into stakeholders within the promoting revenues generated by the platform, delivering an interactive and rewarding expertise to sports activities viewing.
Seamless Integration with Simpaisa for Reward Withdrawals
The combination with myco’s fee associate, Simpaisa, enhances the distinctive “Watch & Earn” mannequin the place customers can simply withdraw their earnings instantly into 35+ financial institution accounts and all main digital wallets in Pakistan, including a seamless and handy facet to the rewarding expertise.
myco’s Impression on World Cricket Streaming
The success trajectory of myco gained momentum throughout the ICC World Cup 2023, the place it emerged as the popular selection for cricket fanatics. Trending on the prime positions on each app shops and play shops, myco distributed over 20 million PKR value of promoting income to greater than 250,000 extremely engaged viewers. The platform continues with its streaming of assorted cricket leagues in Pakistan & globally, together with ILT20, SAT20, and SPL. Myco boasts a wealthy historical past of collaborations, having partnered with PCB, English Premier League, and the Emirates Cricket Board, in addition to main squash, tennis, and racing festivals worldwide.
A World Platform with a Native Coronary heart
With a world presence spanning 204 nations and a consumer base exceeding 6.5 million registered customers, myco gives an in depth library comprising over 500,000 content material gadgets, starting from documentaries and movies to a various array of creator and influencer partnerships, alongside reside sports activities.
Somair Rizvi, Co-Founder & COO myco, expressed his enthusiasm, stating, “We’re dedicated to bringing premium sporting occasions and content material libraries to our Pakistani viewers. This transfer strengthens our dedication to offering top-notch high quality leisure whereas empowering our viewers to have a sustainable stake throughout the content material financial system each from a monetary and artistic standpoint.”
About PSL 9:
The 2024 Pakistan Tremendous League (PSL 9) will span 31 days, beginning on February 17 and concluding on March 18, with a complete of 34 matches scheduled throughout 4 venues: Karachi (11 matches), Lahore and Rawalpindi (9 matches every), and Multan (5 matches). Whereas particular world viewership estimates for PSL 2024 usually are not offered, the league’s reputation is clear from previous efficiency, with vital will increase in sponsorships and broadcasting rights indicating a large viewers attain. As an example, earlier seasons have seen a considerable surge in viewership, with some platforms reporting over 200 million views in simply the primary 12 days of the season, highlighting the league’s broad enchantment and rising fan base in Pakistan and Globally.
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About myco
myco is a web3 video streaming platform the place SVOD and AVOD capabilities have been vertically built-in in a decentralized surroundings. The myco platform empowers viewers and creators in a completely decentralized video eco-system with reside monetization, crowdfunding, gating NFTs and fractional possession of content material. The myco platform has over 6 million registered customers from throughout the globe with main footprint in MENA, North America and Soth Asia, 1,500 main content material creator channels, and greater than 500,000 consumer generated movies, in addition to a group of fifty myco authentic productions and 1,000 hours of premium unique content material. Just lately myco disrupted the sports activities streaming house by turn into the primary to supply unique reside sports activities in a watch&earn mannequin with participation from prime world manufacturers as promoting companions.
For extra info contact:
Tariq Jaser
Head of Advertising and marketing
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